

But why, I wondered, why do I still feel like a kid. Earned a master’s from a top business school … my resume said I was.

Late at night I’d lie in my bed staring at my college textbooks, my high school trophies and blue ribbons, thinking, ‘this is me… still?’ Stranger still living at home with my parents and twin sisters. Strange being lashed again by the daily rains. One: If You Just Graduated College And Have No Idea What The Hell You Are Doing, You Are In Good Company I mean, seriously, goosebumps every single time. Instead, where the voice led him… was Nike. During which time, every sign pointed doing toward realistic, conventional, respectable thing. Phil “Buck” Knight trusted a barely audible voice in his mind, his intuition, as he struggled through his twenties to create the life he desired. That this brand, this legendary brand whose commercials give me goosebumps, was created by an insecure kid from no-where Oregon. What I loved is that Nike is an against-all-odds story. I didn’t love the book because I love Nike, or because it’s well-written, or because it’s the first page-turner I’ve ever experienced in the audio-book format though, those are all true. It is the origin story of Nike, written by Nike’s creator Phil Knight. Shoe Dog was the best book I have read in years.
